LSG, Inc.

James founded The Lee Strategy Group with the belief that communications was about formulating the right strategy, aimed at the right audiences and delivered at the right time. He believed clients were best served by senior professionals who had deep industry expertise and knowledge. Unlike larger PR firms, he believed he could deliver maximum results and quality and lower costs.

Prior to forming LSG, James was director at Burson-Marsteller working on a wide array of issues, including utility deregulation, wireless standards, biotechnology and healthcare, business-to-business marketing, labor relations, environmental communications, community outreach and coalition building.

He has counseled Fortune 500 firms on developing and training internal staffs on media relations, analyst presentations, investor roadshows and crisis response plans as well as managed a variety of crises including industrial accidents, environmental mitigation, product liabilities, consumer lawsuits and labor issues.

Prior to work in the private sector, James served as Communications Director for the California Environmental Protection Agency. He also served as California Governor Pete Wilson's Deputy Press Secretary.

James' extensive media experience also includes work in television, radio and entertainment promotions at media companies such as Paramount Pictures, KABC-TV, Gannett Broadcasting and CBS Radio.

He holds bachelor degrees in business and journalism from the University of Southern California and is active in several professional and charitable organizations, including serving on the boards of the Junior Statesmen Foundation, Public Communicators of Los Angeles, Public Relations Society of America and the Asian American Advertising and Public Relations Alliance.Type your paragraph here.