Media Training:
Nothing helps a media effort than making sure you know your own story,
you’ve practiced how to deliver it and you anticipate potential trap
questions from reporters. Media training is a must-have for spokespersons
or executives prior to media-driven events such as product launches,
media tours or sales events.
Media Relations: With the power of personal relationships and a distinct understanding of all communications mediums – from newspapers to the Internet – our team covers all the bases to ensure effective media saturation to carefully chosen markets and individuals.
Media Monitoring: Do you want to know what your competitors are saying about you? Are you unsure what the blogosphere is writing about your product? Do you know what the twitterverse is tweeting about your company? We can help monitor and develop comprehensive programs to figure out not only what’s making news, but how you can affect and shape the news.
Public Affairs:
Does government always get in the way of your business? Do opponents
often turn to the regulatory or political process to stymie your
projects or growth? Do competitors figure out ways to limit or even
hamper product development or expansion? We specialize in building
coalitions and grassroots efforts to support you as well as developing
the necessary web of media attention to properly position your needs in
the best light.
Crisis Communications:
How do you know when you have a crisis? Have you planned for a crisis?
To us, a crisis is anything affecting the normal flow of your business. Crises come big or small, but how you react to them
determines if they ever mushroom into something crippling. That’s why we offer comprehensive crisis training and development
programs to get your staff and employees up to the highest level of
preparedness. We also have extensive resources to help you manage a
crisis whenever and wherever it occurs.
Financial Services: Working closely with the investment community and financial press, we utilize strong relationships with analysts and reporters to get your message out and ensure it gets heard by building a “ground up” platform on which to build our communications goals. We can provide support during initial public offerings, mergers and acquisitions, earnings announcements and shareholder meetings. We also offer competitive pricing on submittals of your SEC-mandated reporting to EDGAR and other Sarbannes-Oxley or COPPA requirements.
Corporate Branding:
It’s all about brand. Your brand is the one thing that sets you apart
from the rest. Our team works closely with clients to enable the best
strategy for your company to achieve its unique goals and “stand out in a
crowd,” setting you apart from the competition.
Marketing: We get it. We too are consumers and a product of today’s new economy. We understand the consumer market, what the consumer wants and how they want to hear it. Promotions, events, advertising, email campaigns, web sites… you name it, we’ve got you covered, in more ways than one.

